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Project report: netvico spices up AppelrathCüpper stores


AppelrathCuepper AppelrathCuepper

Twelve of the company’s fifteen stores have now already been equipped with POS displays, featuring a great variety of content, from making-of videos to brand logos.

The reopening of the Aachen store, which was remodelled by Blocher Blocher (Stuttgart), has taken the collaboration between AppelrathCüpper and netvico to a new level in that netvico displays were an integral part of the store design concept from the outset. The all-round appeal of the displays, which is attributable to the combination of aesthetic detail and excellent functionality, is an impressive testament to the effectiveness of netvico’s seasoned approach to creating comprehensive communication technology solutions.