![]() Trendsetter: netvico impresses retail and food industry executivesnetvico CEO Christopher Colshorn took an internationally renowned audience from the retail and food industry by surprise with his recent talk on how intelligent digital signage can be used to entice today’s and tomorrow’s customers at the POS. The 2011 European Store Design Summit was also a magnet for architects, top designers and trade press representatives.
As a summit sponsor, netvico also made a good impression with its information booth, which offered countless visitors the opportunity to become more acquainted with the relevance of digital signage, the versatility of display systems and the multi-functionality of the award-winning software “PlayEverywhere”. In addition, industry experts were given exclusive insights into the almost limitless possibilities of digital media in their business. Following the credo “shopping star by netvico”, the eye-catching booth boasted a specially designed retro-look LED light wall and a 47” touch-screen pillar in keeping with the illustrations by artist Kera Till that are featured in netvico’s new image brochure. Till’s illustrations have also been instrumental in the marketing campaigns of the famous Paris pâtisier Ladurée and the designer label Hermès. All in all, the event was a resounding success for the Conference Group, a major trendsetter in the retail and food industry.
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