Attracting attention around the clock, arousing the interest of the target group and showing an optimal brand presence - that was the result of our digital poster campaign for the largest optician in Germany, Apollo. In addition to the brand presence, we also created the framework for process-optimized and transparent sales for Apollo: All relevant information and KPIs were bundled in one system in order to enable the sales staff to manage and execute measures in an optimized manner across locations and roles.
Apollo relied on the following services from netvico:
- Digital e-poster campaign
- Industry-focused implementation
- Target group-oriented implementation
- Current, fast and synchronous content management with "PlayEverywhere"
- Simple communication of numerous advertising messages, ad hoc and across locations via a Germany-wide network
- Optimized branch management
- Software solution "Manage Everywhere"
Design & Development
- Clear presentation of the content
- Design suitable for use at the POS
- Individual template development